Melissa Simpson

Melissa Simpson

Senior Sales Manager

Combines 16 years of expertise in sales, marketing, and public relations to drive innovation in the legal tech sector
Education

MBA, Australian Institute of Business

Public Relations Diploma, University of Victoria

Marketing Diploma, Northern Alberta Institute of Technology

Real Estate Development Certificate, University of Calgary

Expertise

Legal, Real Estate, SaaS, Sales, Marketing, Public Relations, Customer Service

About

Melissa Simpson is an accomplished sales and business development leader with 16 years of diverse experience spanning sales, marketing, and public relations. As Senior Sales Manager at UpCounsel, she brings her expertise to the legal technology sector, where she has been a key figure since 2021. Her strategic vision and innovative approach to revenue growth have been instrumental in reshaping how legal services are delivered through technology.

Melissa’s career is defined by her ability to identify opportunities and craft tailored solutions that address the unique needs of clients and legal professionals. Drawing on her MBA and extensive leadership experience, she specializes in consultative selling and building meaningful, high-value relationships. Her efforts have significantly enhanced UpCounsel’s reach and impact, ensuring that the platform remains a trusted resource for clients seeking top-tier legal support.

In addition to her sales acumen, Melissa brings a keen understanding of marketing and public relations to her role, enabling her to bridge the gap between product offerings and customer needs. Her background in real estate and legal services further enriches her insights into market trends and customer expectations. At UpCounsel, she continues to lead with purpose, creating innovative strategies that set the standard for excellence in the legal tech space.

Latest from Melissa

How Does Shares Work in a Company Explained Learn how shares work in a company, from ownership rights to trading, benefits & risks. Understand common vs. preferred shares and shareholder responsibilities.5 min read Outstanding Options Explained: Shares, Value, and Tax Learn about outstanding options, their impact on shareholders and company value, key tax issues, and how they differ from outstanding shares.6 min read
Nudum Pactum in Law: Definition and Examples Learn the meaning of nudum pactum—agreements without consideration—and how courts treat them. Explore history, examples, and modern legal perspectives.5 min read What States Protect Single Member LLCs? Discover what states protect single member LLCs and how charging orders in places like Wyoming, Nevada, and Delaware safeguard assets.5 min read
What Are Two Advantages of the Corporate Form of Business? Discover what are two advantages of the corporate form of business—limited liability and raising capital—plus tax perks and credibility.5 min read Can a Member of an LLC Be an Employee? Learn whether an LLC member can be an employee, how IRS rules apply, and when corporate election or guaranteed payments affect taxes and payroll.6 min read
Arizona LLC Asset Protection and Law Basics Learn how the Arizona LLC Act safeguards business owners with strong asset protection, liability limits, and flexible tax advantages for LLCs.5 min read Intellectual Property Breach-of-Contract Lawyer Guide Learn how breach of confidence protects trade secrets and when to hire an intellectual property breach-of-contract lawyer to enforce confidentiality agreements.6 min read
VC Expected Return on Investment Explained Learn VC expected return on investment, including ROI ranges by funding stage, portfolio dynamics, and exit strategies that shape venture capital returns.6 min read Certificate of Ownership: Common or Preferred Stock Learn how a preferred stock certificate works as a certificate of ownership in a corporation; common or preferred, covering rights, risks, and investor uses.6 min read
Advantages of Limited Liability Partnership in Taxation Discover the advantages of limited liability partnership, including tax benefits, liability protection, and flexible management options for professionals.5 min read Delaware LLC Renewal and Corporation Annual Requirements Delaware LLC renewal requires a $300 tax by June 1; corporations must file reports and taxes by March 1. Learn deadlines, fees, and revival steps.6 min read
Delaware Service of Process Rules Explained Delaware service of process rules require delivery to registered agents or the Secretary of State, with strict deadlines and penalties for noncompliance.6 min read Financial Plan for Small Business: Key Steps and Examples Create a financial plan for small business with clear statements, forecasts, funding sources, and risk strategies. Learn how to plan for growth and stability.6 min read
General Partnership in Florida and Other Partnership Types Learn how to form a general partnership in Florida, including formation rules, taxation, liability, dissolution, and compliance under Florida law.6 min read Employment Duration Meaning and Contract Clauses Explained Learn the employment duration meaning, how contract duration clauses work, and why they matter for entitlements, renewals, and termination rights.5 min read
Bookkeeping Contract Essentials for Businesses & Freelancers Learn what a bookkeeping contract should include, when to use one, costs, service levels, and protections for businesses and bookkeepers.6 min read Incentive Contracts: Types, Benefits, and Risks Learn about incentive contracts, including types, advantages, disadvantages, and real-world applications in construction, defense, and government procurement.5 min read
Incorporation Agreement Essentials for Business Formation Learn what an incorporation agreement is, its key elements, legal importance, benefits, and risks. Avoid common mistakes and protect your business.6 min read Indirect Subsidiary Meaning and Corporate Examples Learn what an indirect subsidiary is, how it differs from a direct subsidiary, legal recognition, risks, and real-world examples of corporate structures.7 min read